A Survey on Utility Mining
Asian Resonance ( E: ISSN No. 2349-9443 RNI No.UPENG/2012/42622 VOL.-8, ISSUE-1,January (Part-1) 2019 ) Abstract S.J.Vivekanandan Research Scholar, Dept. of CSE, Sathyabama Institute of Science and Technology, Chennai, India & Assistant Professor, Dhanalakshmi College of Engineering, Chennai, India G.Gunasekaran Research Supervisor, Dept. of CSE, Sathyabama Institute of Science and Technology, Chennai, India & Principal, J.N.N Institute of Engineering, Chennai, India Utility Mining is a research area in data mining. It is mainly focused in market basket analysis to retrieve a high profit from the different combination of itemsets. Utility is the interestingness of user preferences like profit, cost, etc. Utility mining is the enhanced version of association rule mining. In this paper, we give the introduction of association rule mining and its disadvantages, then the importance of utility mining and its basic terminologies, different algorithms and ...