Social Research Foundation, Kanpur (UP), India

Asian Resonance (P: ISSN No. 0976-8602 RNI No. UPENG/2012/42622 VOL.-III, ISSUE-III, JULY-2014 E: ISSN No. 2349-9443 )  Abstract   Ajai Kumar Jain  Assistant Professor, Institute of Management Studies, Devi Ahilya University, Indore. Santosh Kumar Choube  Assistant Professor, Institute of Management Studies, Devi Ahilya University, Indore. Hrishiraj Panwar  Hospital Administrator at Wockhardt Hospital, Goa. Quality and cost are two important issues in medical care. Clinical audits are the tools for improving quality in healthcare provided by hospitals. Clinical audit is the post mortem (depends on historical records) of clinical inputs and outputs to evaluate the quality of medical care by physicians and healthcare personnel in the hospital. Involvement of clinical staff is crucial for this quality effort. This study focuses on Clinical audit in a tertiary care hospital. The study checks the compilation of manual records on paper as well as electronic record...

Asian Resonance ( P: ISSN No. 0976-8602 RNI No.UPENG/2012/426228 VOL.-IV, ISSUE-I, January-2015  E: ISSN No. 2349-9443 )  Abstract   Aruna Dhamija  Associate Professor, Deptt. of Business Management, Institute of Business Management GLA University, Mathura, Uttar Pradesh Somesh Dhamija  Professor & Head , Deptt. of Management (UG) Institute of Business Management GLA University, Mathura, Uttar Pradesh Amit Kumar  Assistant Professor, Deptt. of Business Management, Institute of Business Management GLA University, Mathura, Uttar Pradesh Few elections in the past have generated as much excitement, curiosity, following and interest as the general election of 2014 for the sixteenth lok sabha. This is not without reason. In the lead up to the election, it was pitted as a battle between leaders of the two largest parties in the fray, namely Mr Narendra Modi of BJP and Mr Rahul Gandhi of INC. However, as the time passed, it became clear that rather tha...

Asian Resonance (P: ISSN No. 0976-8602 RNI No.UPENG/2012/42622 VOL.-IV, ISSUE-II, April-2015 E: ISSN No. 2349-9443 )  Abstract   Nidhi Aggarwal  Ex-Research Scholar, University Business School, Panjab University, Chandigarh. This paper identifies the factors promoting the growth of Corporate Social Entrepreneurship (CSE) in India. CSE is a necessary and logical step to take after realizing CSR strategy, and to take joint economic and social value creation to the next level. The author studied the relationship between CSE and CSR and provide suggestions to budding entrepreneurs in India. for full paper please visit below link : http://www.socialresearchfoundation.com/upoadreserchpapers/1/44/1506261113081st%20nidhi...................pdf

Asian Resonance (P: ISSN No. 0976-8602 RNI No.UPENG/2012/42622 VOL.-IV, ISSUE-II, April-2015 E: ISSN No. 2349-9443 ) Abstract   Suresh K. Mittal  Assistant Professor, Haryana School of Business, Guru Jambheshwar University of Science & Technology, Hisar, Haryana Neha Goyal  Research Scholar, Haryana School of Business, Guru Jambheshwar University of Science & Technology, Hisar, Haryana The study under consideration is an attempt to extract the micro fundamental factors and further to examine the relationship between fundamental factors with the equity share prices in India. The study is based on equity stocks of 124 companies, which is part of BSE-200 index. The time period of study undertaken is April, 2001 to March, 2012. Factor analysis has been used to extract the factors from the sixteen variables undertaken and then the multiple regression model has been used to analyze the effect of these extracted factors on the market prices of equity stocks in India....

Asian Resonance (P: ISSN No. 0976-8602 RNI No.UPENG/2012/42622 VOL.-IV, ISSUE-IV, October-2015 E: ISSN No. 2349-9443) Abstract   Pradeep Mamgain  Assistant Professor, Deptt. of M.B.A., H.N.B.Garhwal University, Srinagar, Garhwal, Uttarakhand Housing being one of the essential needs of mankind always been agenda for the Government of India over the years. This strengthens local infrastructure through community development. It is a visible output where the development can be seen and a vital sector of the national economy creating jobs and generating taxes. Adequate housing is a major indicator of growth path of the nation and the quality of life it bestows on its citizens. It plays a major role in the addition of GDP and development of over 250 other ancillary industries. The main concern of the study is to analyze the HDFC role in providing Housing Finance thereby enhancing Housing and employment sector in Garhwal. The paper presents a study on the role of HDFC in Housing ...

Periodic Research   ( P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL.-III, ISSUE-IV, May-2015 E: ISSN No. 2349-9435  ) Abstract   Farzana Gulzar  Sr.Assistant Professor, The Business School, University of Kashmir, Srinagar Pepsi was first introduced as “Brad's Drink” in New Bern, North Carolina, United States, in 1898 by Caleb Bradham, who made it at his home where the drink was sold. It was later labeled Pepsi Cola, named after the digestive enzyme pepsin and kola nuts used in the recipe. Pepsi‟s branding for many years failed to give the product a stand-alone identity and introduced many extensions. Successful brand line extensions are not entirely new products; they are simply new branches on the main plant. In order to optimize the power of the overall brand, line extensions have to make sense, be part of a long-term plan and reflect the core images and message of the brand. The present study empirically tests the factors which are responsible for brand f...

Periodic Research   ( P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL.-IV, ISSUE-II, November-2015 E: ISSN No. 2349-9435 ) Abstract   Sarat Borah  Head & Associate Professor, Deptt. of Business Management, CKB Commerce College, Jorhat, Assam Pranjal Bezborah  Professor, Deptt. of Commerce, Dibrugarh University, Dibrugarh, Assam Perception is dynamic and it is affected by various factors. Perception of customers has also changed about the service quality, various products, offering etc. Service industry particularly private insurance companies want to know the perception of their customers so that they can fulfil the demand of the customers. The objective of this paper is to study customers‟ perception, preference and level of satisfaction towards the products and services of Birla Sun Life Insurance Company Limited. Convenience sampling technique is used to select the respondents for the primary data collection and sample of 50 customers have been sel...

Periodic Research   ( P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL.-IV, ISSUE-III, February-2016 E: ISSN No. 2349-9435 ) Abstract   Sonam Mishra  Research Scholar, Deptt.of Business Administration, Deen Dayal Upadhyay Gorakhpur University, Gorakhpur, U.P. Recently we witnessed a global transition from manufacturing to service base economies. In Manufacturing organization the physical asset likes plant, machinery, material etc. are key of success. In service industry the company total worth depends mainly on the skills, knowledge and value added of its employees. The success of these organizations is totally depends on the quality of their human resource and their knowledge, skills, competence, motivation and understanding of the organizational culture. Hence, it is imperative for the firm to understand the importance of the human and therefore record it in the books of accounting. In present, human is at center point for manufacturing, Trading or Service firms. ...

Periodic Research   ( P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL. -V, ISSUE-II, November-2016 E: ISSN No. 2349-9435 ) Abstract   Anam Faruqi  Post Graduate Student, Deptt.of Business Administration, The Institute of Chartered Financial Analysts of India, Sikkim In order to maintain records and data in every sphere, the IT companies develop and introduce new database management software everyday. They specially wish to develop software which can successfully fulfil the demands of the particular field for which the software has been designed. In this article I have presented a hospital database management model which will be helpful in developing hospital database management software. for full paper please visit below link : http://www.socialresearchfoundation.com/upoadreserchpapers/2/126/1702281220331st%20anam%20faruqui.pdf

Periodic Research   ( P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL. -5, ISSUE-3, February-2017 E: ISSN No. 2349-9435 ) Abstract   Sarat Borah  Head & Associate Professor, Deptt.of Business Management, CKB Commerce College, Jorhat, Assam There are lots of Smartphone brands available in India. It is very much impossible for anyone to decide which the best is. The behaviour of today’s consumers are different than that the earlier consumers. Now the consumers are conscious both in terms of price and quality. So it is necessary to every marketer to study about consumer behaviour. This paper examines the consumers brand preference and reasons for purchasing a particular brand of Smartphone. for full paper please visit below link : http://www.socialresearchfoundation.com/upoadreserchpapers/2/140/1705110846531st%20sarat%20borah.pdf

Periodic Research   ( P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL. -6, ISSUE-1, August - 2017 E: ISSN No. 2349-9435 ) Abstract   Ajai Kumar Jain  Senior Assistant Professor, Deptt.of Management, IMS, Devi Ahilya Vishvavidyalaya, Indore, M.P. Devika Trehan  Assistant Professor Deptt.of Business Communication Jaipuria Insitute of Management Indore, M.P. Present comparative primary research study aimed to measure the impact of internal communication corporate satisfaction on job satisfaction among theemployees (605) of public and private telecom sector organizations located in Indore, India. Random convenience sampling was used to collect data through a questionnaire. Four hypotheses were tested using independent sample t-test and linear regression after validation of data. Organizational integration and organizational perspective were concluded to be the most important dimensions influencing the job satisfaction among the employees ofbothsectors. So, the pre...

Periodic Research   ( P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL. -6, ISSUE-1, August - 2017 E: ISSN No. 2349-9435 ) Abstract   Deepak Kumar  Assistant Professor, Deptt.of Business Administration, L.N.Mishra College of Business Management, Muzaffarpur Bhanu Pratap  Assistant Professor, Deptt.of Business Administration, L.N.Mishra College of Business Management, Muzaffarpur Ajay Kumar  Assistant Professor, Deptt.of Business Administration, L.N.Mishra College of Business Management, Muzaffarpur We are on the threshold of metamorphosis from multiple indirect tax regime to one nation one tax system. This paper focuses on the historical development of indirect tax system like VAT, Custom, Duty, Excise Duty, Service tax etc. into a unified indirect tax system termed as GST having the component as CGST, SGST, IGST and UTGST. The paper focuses on the benefit of GST and its unique inbuilt ability to tap every member in the tax net in the entire value chain ra...

Periodic Research   ( P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL.-6, ISSUE-4, May-2018 E: ISSN No. 2349-9435 ) Abstract Suresh K. Mittal  Associate Professor, Haryana School of Business, Guru Jambheshwar University of Science and Technology, Hisar, Haryana, India The present paper is an attempt to examine the factors influencing investment decisions in mutual funds schemes. The study is descriptive in nature based on primary data of 134 respondents from Haryana and NCR region. The t-test and ANOVA has been used in analyzing the factors influencing mutual fund investment decision. The study found that diversification and scheme expenses ratio were major factor which were considered by the investors at the time of mutual fund investment. It was also observed that male investors relatively more active toward mutual fund investments in comparison of female investors. The study also observed that the past performance, fund reputation and size of corpus were major factors ...

Periodic Research   ( P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL.-6, ISSUE-4, May-2018 E: ISSN No. 2349-9435 ) Abstract Deepak Kumar  Assistant Professor, Deptt.of Business Administration, L.N.Mishra College of Business Management, Muzaffarpur, Bihar, India Bhanu Pratap  Assistant Professor, Deptt.of Business Administration, L.N.Mishra College of Business Management, Muzaffarpur, Bihar, India Ajay Kumar  Assistant Professor, Deptt.of Business Administration, L.N.Mishra College of Business Management, Muzaffarpur,Bihar, India Banks are an essential link (a source of finance) and an intermediary for the smooth functioning of our economy. Through financing and providing loans it greases the different areas of the economy. But when loans are not recovered in time, it takes the shape of Non-Performing Assets badly affecting the profitability and health of the bank. This paper focuses on the financial health of the Central Bank of India in terms of comparison of ...

Periodic Research   ( P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL.-7, ISSUE-4, May-2019 E: ISSN No. 2349-9435)  Abstract   Jaiman Preet Kaur  Head, Deptt. of Business Management, Arni School of Commerce and Management, Arni University, Himanchal Pradesh Jagmeet Bawa  Assistant Professor, Deptt. of Humanities, Languages Cultural Studies, IKG-Punjab Technical University, Kapurthala, Punjab Advertisements play the role of a forceful corroboration for students to act as consumers in response. Researchers claim that advertising has led to violence among adolescents, vulgarity and obscenity has tainted the standard of women portrayal in advertisements and there are no control measures to appraise adult entertainment e.g. Sexually provoking ads, alcohol based ads, tobacco products’ ads etc. while taking students as consumers in consideration. Therefore, the present study is an attempt to examine the ill effects of advertising on social values of school stude...

Periodic Research   ( P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL.-7, ISSUE-4, May-2019 E: ISSN No. 2349-9435)  Abstract   Ajay Kumar Dogra  Research Scholar, University Business School, Punjab University, Chandigarh. Suresh Kumar Chadha  Professor, University Business School, Punjab University, Chandigarh. Sanjeev Kumar Sharma  Professor, UIAMS, Punjab University, Chandigarh.  It is important to separate and consider both technical and human aspects in order to develop a global view of quality of care. Another aspect is the level of customer expectation in terms of health care responsiveness. Positive health care outcomes, such as life expectancy are growing, which contributes to a constant increase in customers’ expectations. Customer orientation helps the hospitals to focus on needs and demands of patients, so it is important for managers to ensure a customer oriented environment at work place. Purpose of the present study is to find out ...