Utilization of Information Sources By Farmers
Periodic Research (P: ISSN No. 2231-0045 RNI No. UPBIL/2012/55438 VOL.-7, ISSUE-4, May-2019 E: ISSN No. 2349-9435)
Abstract
M.Sc. Student, Dept. of Home Science, University of Rajasthan, Jaipur, Rajasthan, India
Kesar Chayal
Assistant Professor, Dept. of Home Science, University of Rajasthan, Jaipur, Rajasthan, India
The present study was an attempt to investigate the preference of information sources by agriculture farmers. Study was conducted in Jaipur district of Rajasthan. 75 respondents were selected through random sampling method for the study and personal interview technique was used for data collection. Data related to information source used by the farmers revealed that mobile phone was the most preferred source by the farmers (70.66%). Farming helping apps (56%), television (53.33%), internet (52%) and local leader /neighbors (41.33%) always used by the farmers for accessing agriculture information. Study further revealed that poor contact of extension worker (42.66%), poor net signal and lack of knowledge on mass media (33.33%) and agriculture information broadcasting on odd hours (32%) were the major problems faced by the farmers in seeking information .Government should improve access to public extension services, by increasing the number of extension officers, and providing adequate training programmes to update their knowledge in the farming activities.
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